When we first had the idea of stocking electric bikes at one of the top ski and snowboard shops in the South of England, staff held up their hands and said it was for old people. How wrong they were! Perhaps the designs of the old lead acid batteries led people to believe that they weren’t a worthy investment. As we started to look at the new styles with modern lithium iron technology, brushless motors, and electronic control systems, we realised that things were changing rapidly, and we needed to get on board early, which we did back in 2009.

Electrically assisted bikes have changed many people’s lives and are great at re-empowering people to cycle again. It has certainly contributed to getting a whole lot of people fit again but without the tortuous regime of an ordinary bike. You can also save a significantly on transport costs if you use one regularly.

We’re compiling a list of 101 reasons to own an electric bike. You will be able to see the list at the end of this page in due course, and maybe you have your own reasons for having an electric bike that you can share with us, so feel free to let us know.